Published
November 22, 2019
Category
Web Development / SEO
client
StoneMall

01. The Challenge & Solution

OWhen we were contacted by StoneMall, enquiring about a SEO optimised website for their business, their existing online marketing was nothing more than a broken static website that was not accessible 50% of the time. The site did were not bringing in any leads for their business and nor was it anywhere in the google index for their relevant keywords.

“I cannot give you the formula for success, but I can give you the formula for failure.
It is: Try to please everybody.”
– Herbert Bayard Swope

02. Working Process

We understood that StoneMall wanted long term SEO optimisation for organic growth and leads generation. We identified the best suitable design, worked with the client to identify & meet their expectations and needs. The site UI was developed in such a way that it allowed maximum conversions. The site had a product page that listed all products marketed by the client. the live chat integration gave the sales executives of StoneMall a realtime interaction with their prospects. The site was designed and developed keeping in mind the SEO optimisation aspects for the industry. The social media was optimised and a video marketing proved very effective with an optimised site to convert the incoming traffic to customers.

03. Perfect Result

Implementing SEO strategies help you to rank higher on the search engine’s results page (SERP). This means that when your target customers search for products and services that your industry offers, they are likely to find your website. When you repeatedly appear on the SERP, users become aware of your site and your business. This increases the chances of landing potential customers on your webpages. StoneMall started receiving organic leads from the second month itself. Combined with a very effective sales team from Stonemall, they were able to successfully shift all their lead generation operations online, with great results.